Billboard Power Player Desiree Perez

Desiree Perez has shows the world that she has the ability to step forward and deliver. Billboard has recognized her along with other power players like Julie Greenwald and Jennifer Baltimore. These are all women in corporate positions, and much like Desiree Perez they are proving themselves to be vital parts of the companies that they work for.

On the Billboard list for 2018 Desiree Perez sits at the number 7 position. She is a tough woman that has helps Jay-Z stay relevant as a rapper while evolving as a businessman. In the world of hip hop that is a difficult thing to do after you turn 40, but Jay-Z has done this successfully.

Desiree Perez doesn’t take a lot of credit for this because she is behind the scenes, but the influence is obviously there. She has made it her business to oversee a lot of partnership deals and creative ventures that have led Jay-Z to be more successful. This is not a coincidence. As Jay-Z released an album in 2018 it became a Sprint sponsored free download for customers during the Sprint and Tidal partnership. This turned the “4:44” album in a platinum album before it was officially released.

It is these type of business strategies that Desiree Perez has been able to bring to the table. She is also been able to help with deals with Live Nation and Puma. All of this makes it easier for Jay-Z to take care of other things. It is serious proof that Desiree Perez is leading the way for other business women in entertainment that are willing to go the extra mile.

Desiree Perez is certainly making a lot of people take a second look at women in the business world. This is why people appreciate her masterful leadership style.

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